Airline Industry Leading Practices


Review some of the leading practices of successful airlines from both the low cost carrier and the network carrier sectors, to identify synergies and opportunities which can be transferred to the benefit of your organisation.


How You Will Benefit

  • Analyse in detail the evolving low cost carrier business model, its strengths and weaknesses
  • Examine the evolution of the industry, and gain an insight into the future airline business model
  • Study lessons learned from successfully adapting airlines - see how they have managed to compete in the new marketplace, through examination of their models and strategies
  • Work through synergies between your business and the leading practices of other successful carriers to identify where the opportunities lie
  • Focus on cost management, revenue generation strategies and competitive techniques which have proven successful in today’s marketplace
  • Explore new opportunities for innovation

Designed for

  • Airline directors and senior managers
  • Related industry management seeking insight into the successful airline model
  • Multi-discipline - commercial, operations, marketing, finance

Course Content

  • Overview of today's airline industry
  • The rise of the low cost carrier, and the markets response
  • The future airline business, and the evolution of the low cost and network models
  • The network carriers response - successes, failures and lessons learned
  • The core low cost carrier business model and principles
  • Innovative revenue generation techniques
  • Leading revenue management practices
  • Cost management practices
  • Customer propositions - competing by differentiation and / or brand leverage
  • Leading practices and transferable techniques
  • Changing the model versus starting from scratch  - difficulties experienced and lessons learned
  • Behind the financial performance of today's airlines
  • Benchmarking of airline costs across the globe
  • Case studies and lessons learned - including Southwest, Ryanair, JetBlue, Air Asia, Virgin
  • Pros and Cons of the low cost carrier model versus the legacy model, and vice versa - what can be learnt from the best of each
  • Geographical differences and considerations in the evolving airline model
  • Specific synergies and benefits of attendees business to leading practices discussed
  • and much more...

Classroom Courses

July 28 - July 31, 2008
Geneva, SwitzerlandClass No : 13409
Please note that if no sessions are listed above, then this course is currently not scheduled for delivery in our IATA classrooms.

All IATA courses can be delivered to your offices and tailored to your organisation's reality and needs. If you have a group of 15 or more individuals for this course, please contact us at training.ymq@iata.org and we will provide you with information about bringing this course to your offices at a time convenient for you and your staff.

Diplomas
This course is :
Customised Training
All IATA courses can be delivered to your offices and tailored to your organisation's reality and needs. More details