Revenue Management for Practitioners
Forecast accurately and implement the most efficient revenue management alternative for your organisation.
How You Will Benefit
- Learn how to make better revenue management decisions
- Ensure the accuracy of your forecasting and optimisation systems
- Understand the risks and benefits of different revenue management alternatives
- Learn how to track and monitor your initiatives and policies
Designed for
- Experienced revenue management practitioners
- Revenue optimisation managers
- Revenue management system analysts and officers
- Route control analysts
- Space controllers
Course Content
- Revenue management controls (overbooking, discount allocation and cabin management, group management)
- Forecasting concepts (exponential smoothing, sampling and data validity, forecasting methodologies)
- Optimisation (Expected Marginal Seat Revenue - EMSR, segment optimisation, O and D optimisation and methods)
- Management information reporting (exception reporting, performance measurement)
- Customer behaviour (market segmentation, fences)
- Revenue management information systems
- Work planning and prioritisation
Classroom Courses
Please note that if no sessions are listed above, then this course is currently
not scheduled for delivery in our IATA classrooms.
All IATA courses can be delivered to your offices and tailored to your
organisation's reality and needs. If you have a group of 15 or more individuals
for this course, please contact us at training.ymq@iata.org and we will
provide you with information about bringing this course to your offices at a
time convenient for you and your staff.
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